Post Content

Ask McEnearney: What Can I Do To Make My Home More Attractive to Millennial Buyers?

This week’s Q&A column is sponsored and written by Chris Perry and Kathy Hassett of McEnearney Associates Realtors®, the leading real estate firm in Alexandria. To learn more about this article and relevant Alexandria market news, contact Chris at 610-733-0247 or Kathy at 703-863-1546, or by email at [email protected] or [email protected]. You may also submit your questions to McEnearney Associates via email for response in future columns.

Question: As a seller, what can I do to make my home more attractive to millennial buyers?

Answer: Millennials, those born between 1977-1994, make up the second largest sector (24.2%) of the population in the United States. There are 78.8 million millennials in the U.S., and in 2020 they accounted for 38% of all homebuyers, a percentage that is only increasing. Some are buying their first homes, but others are now ready to move into a larger home in which to raise their family.

To maximize a property’s appeal, sellers should be tuned-in to what millennials are looking for and highlight or update those features before listing to reduce the number of days that the home is on the market and yield a higher sale price.

So, what exactly are millennials looking for in a home? What features will increase the competition among this sector of buyers? Millennials, especially in the D.C. Metro market, lead busy lives and want a move-in ready property that has already been updated. They desire and seek out homes with a design that provides easy flow between spaces, high-end and trendy finishes, and smart technology.

Kitchens and baths top the list of rooms that should showcase popular, on-trend finishes and design. Creating the coveted “open-concept” is the most dramatic design modification a seller can make to attract today’s buyer. Removing walls between the kitchen and living or dining rooms allow for greater connectivity. A large kitchen island or wide-counter peninsula that allows for better sightlines, additional workspace and bar-stool seating is preferred by buyers over separate defined rooms.

Stainless steel appliances continue to be extremely popular, as well as stone or quartz countertops in light, neutral tones. Millennials are drawn to grey or white cabinetry in the kitchen, with sophisticated, clean lines. Solid hardwood flooring throughout the main level also provides the warmth, easy maintenance and visual appeal that today’s buyers want.

Sleek design trends that create a spa-like atmosphere are what millennials look for in the bathrooms. Large, walk-in showers with rainfall showerheads, free-standing soaking tubs, and natural stone finishes are all great choices in a bathroom redo. On-trend lighting and bathroom fixtures will quickly and easily improve a bath in the way that millennial buyers will love.

As technology continues to develop, the home itself has become “smarter.” Sellers should consider installing tech-forward options such as a video doorbell, an electronic smart lock for the front door, and thermostats or light bulbs that are controlled with the push of a cell phone button or voice command.

Due to COVID-19, the home office and personal outdoor space have also become vitally important. The current work from home situation could become a long-term reality for millennials. Sellers can increase their home’s appeal by showcasing dedicated office space and areas for home-schooling.

But, when the workday is finished, millennials want to be able to escape to an outdoor oasis, whether that be deck space, a screened-in porch, or a well-manicured backyard. Sellers would be wise to spruce up landscaping and outdoor spaces to showcase the potential.

Kathy Hassett and Chris Perry, Realtors® with McEnearney Associates in Old Town, guide their clients to focus on the elements that millennial buyers look for in a home. Contact Chris Perry at 703-286-1204 or Kathy Hassett at 703-863-1546 today to help you prepare your home to appeal to the current market, maximize its value, and get it sold.

If you would like a question answered in our weekly column or to set up an appointment with one of our Associates, please email: [email protected] or call 703-549-9292.

McEnearney Associates Realtors®, 109 S. Pitt Street, Alexandria, VA 22314. Equal Housing Opportunity. #WeAreAlexandria

Recent Stories

This past week saw 33 homes sold in Alexandria. The least expensive condo, single-family home or townhouse sale over the past seven days was $120,000 while the most expensive was…

Alexandria City Public Schools (ACPS) is looking for suggestions from the public on how it should update its Student Code of Conduct. The Student Code of Conduct — an 83-page…

Chadwicks (203 Strand Street) is about to get really busy. From now until mid-August, it’s the strong season for the unpretentious Old Town staple that has graced the Alexandria waterfront…

Potomac Yard’s microbrewery Hops Grill and Brewery didn’t live to see the new Potomac Yard Metro station open, but the Washington Business Journal reported the location at 3625 Richmond Highway…

Are you seeking a confidential space where you can explore your emotions, overcome challenges, and find inner peace? Look no further than our dedicated psychotherapy service! We understand that life can be overwhelming at times, and we’re here to support you every step of the way.

At Peaceful Mind Solutions, our passion lies in helping individuals like you navigate life’s complexities and find the strength to thrive. Our skilled and compassionate therapist is committed to creating a warm, non-judgmental environment where you can express your thoughts and feelings openly. With our personalized approach, we tailor each session to address your unique needs and empower you to overcome obstacles.

Through evidence-based techniques and a deep understanding of the human mind, our therapist will guide you on a transformative journey of self-discovery. Whether you’re dealing with anxiety, depression, relationship issues, or simply seeking personal growth, we’re here to provide guidance and practical tools for lasting change.

Read More

Submit your own Community Post here.

Time flies when you’re having fun! The T.C. Williams High School Class of 1973 will hold its 50th reunion July 21-23, 2023 in Alexandria. All graduates and their adult nears and dears are welcome. Events include a Friday evening icebreaker, Saturday dinner dance, and a Sunday brunch. For more information:, 770.789.3534.

Submit your own Community Post here.

Spring Fling at Rising Sol Yoga School

Join us for a day of FREE hot yoga. Experience our class styles and meet our teachers. Buy a bite at the Bake Sale to benefit The Carpenter’s Shelter, peruse some special vendors, take advantage of in-person only discounts on


Subscribe to our mailing list