Earlier this week, Old Town Business debuted new plans for a Business Improvement District along King Street.
The new effort comes after multiple earlier efforts to get a BID launched for Old Town, but BID proponents highlighted at a meeting earlier this week that this effort will be different.
Scott Shaw, managing partner of Alexandria Restaurant Partners, said the new BID is both smaller in scale than earlier efforts. The BID would focus on organizing events, marketing Old Town at a regional level, and doing more “placemaking” like banners, wayfinding and outdoor programming. The BID would also be focused on King Street primarily, while previous BIDs have included extended sections along other streets in Old Town.
Shaw said the BID could also help advocate and organize to tackle Old Town’s parking problems. In particular, the BID could work with owners of underutilized parking lots or parking garages to find parking solutions for businesses — ensuring workers have lots to park in rather than parking on the street.
BID proponents say the district could help pick up on work the volunteer-led Old Town Business has been doing for commercial tenants along King Street.
The City council approved a framework last year that said a BID needs 60% of commercial property owners to sign their support. This week, BID proponents said they’ve gotten pledges of support from property owners representing 100 of the 300 parcels they’ll need to get to 60%.
But another challenge facing this BID is a tight timeline. Old Town Business leaders said they’re eager to have the BID included in this tax year, which means the BID only had until mid-March to get the support it needs to make it onto the City Council docket.
The next in-person meeting is on Wednesday, Feb. 22, at Lorien Hotel (1600 King Street) with public information sessions throughout the day.
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