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Grand opening for ‘White Lily” natural soap shop in Old Town on Saturday

Feeling grimy? A new soap shop is holding its grand opening in Old Town on Saturday.

White Lily Shoppe, now at 101 S. Saint Asaph Street, first launched in 2019 as a “one-woman Etsy shop for brides,” founder Bianca Del Cid wrote on her website. The shop makes and sells small batches of vegan and cruelty free soaps, bath bombs, body scrubs and sea salts,

Del Cid left behind a career in social services and relaunched the business in 2021. She sold her products in farmers markets before opening a pop-up shop earlier this year on South Royal Street.

“Our mission is to provide sustainable and eco-friendly bath and body products, promoting well-being through natural ingredients and responsible consumption,” Del Cid said.

Customers on Saturday will get complimentary refreshments, discounts, special offers and giveaways.

According to White Lily Shoppe:

The stillness of the pandemic created the opportunity for our Founder to learn how to make soap using the traditional cold-process method, and about all the unnecessary ingredients found in our every day skincare products. Her love for nature became the inspiration behind White Lily Shoppe and she decided to re-launch the brand in 2021, with values in sustainability and using only ingredients found in nature.

White Lily Shoppe is open Wednesday and Thursday from 10 a.m. to 5 p.m., Thursday and Friday from 10 a.m. to 6 p.m. and Sunday from noon to 4 p.m.