The nonprofit wants to raise $2.5 million from 10,000 donors for 171 Alexandria nonprofits and charities — essentially matching the amount raised last year.
While the pandemic might be winding down, the need is greater than ever, told ALXnow.
“There are still so many families struggling to meet their basic needs, whether it’s paying rent, having food or accessing childcare,” Peeler said. “These are all still critical day-to-day needs for our neighbors and Alexandria, and the work that Alexandria nonprofits are doing is as essential now as it was during the height of Covid.”
Giving is set to begin at midnight (Wednesday, April 27) and last for 24 hours.
Last year, the Del Ray Business Association beat the Old Town Business Association, raising $18,466 to Old Town’s $16,272. This year, Peeler and her staff have expanded outreach to the city’s five business associations, which have competed against each other all month by donating portions of sales toward the cause.
“The outpouring of support from Alexandria’s small business community has been unprecedented,” Peeler said. “They’ve been phenomenal.”
There are also 15 more nonprofits participating this year, Peeler said.
“If there’s a cause you’re interested in, chances are there’s not just one but probably a couple of nonprofits working on that cause,” she said.
The top three recipients last year were RunningBrooke with $165,053.60, followed by Casa Chirilagua with $106,247.34 and Friends of Guest House with $100,715. RunningBrooke and Casa Chirilagua have been in the top three of the leaderboard for two years in a row.
Spring2ACTion has raised $15 million for local nonprofits and charities since its founding 12 years ago. Donations can be as little as $5, are tax deductible and irrevocable.
On April 27, @SwingsCoffee is donating a portion of the proceeds to #VolunteerALX! Stop by to enjoy ethically sourced coffees from D.C.’s original coffee roaster and meet the #VolunteerALX Board, staff, and volunteers. #Spring2Action https://t.co/d6lzsFpx79 pic.twitter.com/QJpWQuVsta
— Volunteer Alexandria (@Volalex) April 26, 2022
— ACT for Alexandria (@ACTforAlex) April 26, 2022
#Spring2ACTion officially begins tomorrow–we need your help to reach our goal of $10,000! Your donation of any amount will support #LGBTQ+ youth in the NOVA area through programs, crisis services, education, & advocacy. https://t.co/vM5vUMI6qm pic.twitter.com/ejcUklId5z
— Safe Space NOVA (@safespacenova) April 26, 2022
Fresh fruits & vegetables are important for growing bodies. ALIVE! distributes fresh produce, canned goods, meats, bread, & shelf staples to families in need. Your donations help ALIVE! to fight hunger.
Donate on April 27 during #Spring2ACTion at: https://t.co/Fj883gOKeV pic.twitter.com/97yv4R22dW
— ALIVE! (@ALIVE4AlexVA) April 26, 2022
On April 27th, we are celebrating 12 years of Spring2ACTion. The Carlyle Council is joining up with the Eisenhower Partnership for our first year of being involved in Spring2Action! To learn more visit: https://t.co/L4jbR0zW37
— Carlyle Council (@carlylecouncil) April 25, 2022
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