Developer Foulger-Pratt officially unveiled the new name earlier this week, though it was first reported in the Washington Business Journal in late January.
“Today’s announcement marks an important step in what will be an exciting transformation of West End Alexandria,” Cameron Pratt, managing partner and CEO of Foulger-Pratt said in a press release. “West End will not be a new community, but rather an infrastructure to enable the existing community to thrive. West End Alexandria will represent the best in what community can offer – a welcoming, inviting, inclusive space for business, medical care, residential opportunities as well as shopping and dining.”
Mostly, online reaction to the name has been a puzzlement akin to the rebranding of Crystal City and Potomac Yard as “National Landing” when Amazon came to town.
I love this project, but “West End” already means something in Alexandria. Trying to call this specific development “West End Alexandria” is just going to lead to confusion. Prediction: in 10 years, people will still refer to this area as Landmark.https://t.co/gMBnXON9e5
— R. Kirk McPike (@KirkMcPike) February 2, 2022
WE WORKS: City and Landmark Mall developers rebrand west end section of Alexandria as “West End” much to the confusion of the West End Business Association and West End residents living in the West End. pic.twitter.com/BxO6D4CZ6F
— Alexandria Shallot (@ALXShallot) January 25, 2022
A look at the most and least expensive single-family homes sold in Alexandria last month, November 2023.
A longtime city commissioner and a retired labor leader are facing off in the special election for Alexandria’s School Board District A seat, and both want to improve teacher retention…
The holiday festivities continue this weekend with the 8th Annual Del Ray Candy Cane Bar Crawl, Alexandria SantaCon, holiday markets, and more. Here’s your full rundown of all the festivities,…
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About Latinas Leading Tomorrow (LLT): Latinas Leading Tomorrow is a dynamic 501(c)(3) nonprofit organization dedicated to empowering young Latina women through education, mentorship, and leadership development. We are committed to fostering a community of future leaders who will make a significant impact to the community.
Job Description: We are seeking a passionate and dedicated Part-time Executive Director to lead our organization into its next phase of growth and impact. The ideal candidate will be a visionary leader who can oversee day-to-day operations, drive fundraising efforts, and cultivate relationships with stakeholders. This is a 1099 position; Remote position with ability to attend DMV events; 8-10 hours a week; $35-40/per hour.
Get ready to Shake, Rattle and Roll with this one-of-a-kind, high-octane rockabilly concert experience! Rockabilly Rumble is the all-new, musical experience celebrating the southern rock music that exploded on the scene in the 1950s. Organized by Alexandria City High School Alum and pro-musician Sam C. Jones, this band of world-class performers will have you dancing in your Blue Suede Shoes all night long with songs made famous by Bo Ridley, Carl Perkins, Roy Orbison, Buddy Holly, Johnny Cash, Elvis Presley and more. Relive their most popular hits, along with some forgotten gems. “Rockabilly Rumble” is a dance-worthy, foot stomping evening you’ll never forget!
This show is 21+ only.
YOU MUST HAVE A VALID PHYSICAL ID. A PICTURE OF YOUR ID IS NOT ACCEPTABLE.