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Poll: What do you think of new name for Landmark Mall redevelopment?

The Landmark redevelopment has a new name: West End Alexandria.

Developer Foulger-Pratt officially unveiled the new name earlier this week, though it was first reported in the Washington Business Journal in late January.

“Today’s announcement marks an important step in what will be an exciting transformation of West End Alexandria,” Cameron Pratt, managing partner and CEO of Foulger-Pratt said in a press release. “West End will not be a new community, but rather an infrastructure to enable the existing community to thrive. West End Alexandria will represent the best in what community can offer – a welcoming, inviting, inclusive space for business, medical care, residential opportunities as well as shopping and dining.”

Mostly, online reaction to the name has been a puzzlement akin to the rebranding of Crystal City and Potomac Yard as “National Landing” when Amazon came to town.

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Think BIG! About the Future of Movement

Join the City of Alexandria and Arlington County’s Initiative to Rethink Energy at our first ever electric vehicle (EV) and sustainable technologies showcase! Get inspired by seeing a variety of electric cars, scooters, bikes, motorcycles, police cars, buses, trucks and

Between Home and the Front: Book Talk and Signing

Join the Smithsonian’s National Postal Museum on Zoom or in person at the museum for a special book talk with the curators behind Between Home and the Front: Civil War Letters of the Walters Family. A book signing will be

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