Running store Pacers, which has a flagship store in Alexandria, announced today (Wednesday) that it is partnering with the Potomac River Running Store and Switzerland based ON Shoes to donate 5,000 shoes to frontline workers and regional organizations impacted by the pandemic.
Pacers and Potomac River Running Store will be in charge of identifying and distributing the stores to individuals or groups impacted by the pandemic. Each store will receive 2,500 shoes of various sizes and types.
“Once the stores assessed their inventory lots, Pacers and Potomac River Running collectively worked together to identify a list of organizations who would benefit from the footwear donation that have either been greatly impacted by the Covid-19 pandemic and/or need to continue to stay active during this crisis and need resources to do so,” the company said in a press release. “Organizations and individuals range from fire and rescue, nurses, restaurant workers, local delivery personnel, grocery store workers, veterinary hospitals, and community centers.”
Some of the shoes have already been distributed, with a distribution held at the Virginia Hospital Center in Arlington this morning.
Pacers, meanwhile, has been adapting to the pandemic by shifting the focus to online ordering and video support to help customers at home find the right fit.
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File top photo, hospital photo courtesy Pacers
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