Post Content

‘Bloomers’ boutique moving to new King Street location

Bloomers will open at 706 King Street in March 2023 (staff photo by James Cullum)

After 15 years, Bloomers (924 King Street) is moving to a new location on King Street in the first week of March, it’s owner tells ALXnow.

Bloomers owner Nicole White says knew that the lease her shop at 924 King Street was expiring in 2023 when she bought the business in 2018.

The 1,500-square-foot space at 706 King Street is the former longtime home of Crown Wigs, which closed last year. It’s located next door to Village Brauhaus (710 King Street) and directly across the street from Murphy’s Grand Irish Pub (713 King Street).

“We’re more than doubling our footprint,” White told ALXnow. “We’re excited to have more space, expand our bra lines and brands and provide a great experience for people.”

Bloomers was founded by Kim Putens in 2008. By 2013, she had locations in Old Town, Shirlington and Georgetown, but the growth was short-lived. In 2014, Putens announced she was closing the Georgetown shop from lack of business, did not renew the lease on the Shirlington location and consolidated everything into the Old Town shop.

White says customers are tired of being comfortable, and that strapless bras and shapewear are selling out, reversing a years-long trend of customers working from home and needing loungewear.

“We had a crazy run on strapless bras this summer, because everyone was going to events,” she said. ” We didn’t sell a single strapless bra during the pandemic. It’s funny how things have turned back around.”

White is reopening the shop sometime in the first week of March, and said that customers should follow the Bloomers Instagram page for updates.

As for her long-term aspirations, White said she hopes to continue running a business that personally fits women with bras.

“I just want to be able to continue being a brick-and-mortar store in a digital world,” she said. “To really get a proper bra that fits, you need to come in person, so we hope to be able to do that for a long time.”

Recent Stories

Good Thursday morning, Alexandria! 🌤️ Today’s weather: The weather forecast for Thursday predicts a mostly sunny day with a high temperature near 80°F, accompanied by a gentle northeast wind around…

Ting Internet started providing some long-awaited competition to Comcast in parts of Alexandria earlier this year, now the company says it’s expanding to central Alexandria soon. Catharine Rice, community engagement…

Alexandria Police Department Captain Courtney Ballantine just spent 10 weeks at the FBI National Academy, and spoke with ALXnow about his experience. Over the summer, Ballantine lived in a dorm…

Arlington calls for aid, and Alexandria will answer. Alexandria’s City Council is scheduled to vote at a meeting on Tuesday, Sept. 26, to support neighboring Arlington’s funding application for an…

Are you ready for a family frolic in front of the lens? Look no further! Our Mini Photo Sessions are here, and they’re filled with laughter, wagging tails, and unforgettable moments.

What to Expect:

• Professional Portraits: Bring your furry friends or the whole family for a portrait experience like no other. We promise to capture the most charming moments!

Read More

Submit your own Community Post here.

This week, we are thrilled to welcome Jane Lowery to our women’s therapy practice. Jane specializes in grief+loss therapy and she’s forming a support group for young adults who have lost a parent.

Grief work is personal for Jane. She’s a host with The Dinner Party, a national non-profit reducing the isolation & stigma for grieving 20 & 30-something’s with live and virtual sit-down dinners.

Jane is a graduate of Northwestern University’s Masters in Clinical Mental Health Counseling program. Prior to becoming a therapist, she worked for over 10 years in technology philanthropy. Jane obtained her bachelor’s in American Studies from George Washington University.

Read More

Submit your own Community Post here.

Made in Alexandria Fall Makers’ Market

The Made in ALX Fall Makers’ Market at Port City Brewing Co. in Alexandria is set for Sunday, Sept. 24!

This is the fall’s most fun sip-and-shop, featuring craft beer from the award-winning Port City Brewing Co. along with food,

2023 Alexandria Fall Festival

Food trucks, bounce houses, pony rides, magic shows and more at the 2023 Alexandria Fall Festival, an Alexandria Living event presented by The Patterson Group. Join us at River Farm on Sunday, Nov. 5 from 11 a.m. – 4 p.m.

×

Subscribe to our mailing list