On Tuesday, April 8, from 12 p.m. to 8 p.m., Ben & Jerry’s is throwing its annual Free Cone Day celebration, serving up free scoops of ice cream to fans worldwide. During the much-loved tradition, Ben & Jerry’s aims to spread some joy globally, one ice cream-filled cone at a time.
Last year, fans showed up in record numbers, helping Ben & Jerry’s scoopers nationwide serve over 1 million scoops of free ice cream; if you laid those cones down end to end, it would create an ice cream trail 130 kilometers (80 miles) long! This year, we want to go just as big, giving thanks to our fans with as much joy as possible in the form of chunky, swirly flavors.
This year, Ben & Jerry’s Alexandria – Old Town (103 S Union Street) will once again partner with a local nonprofit. Bring your $1.00 bills because every waffle cone or bonus scoop purchased goes right back to support the nonprofit.
Since its conception in 1979, Free Cone Day has been a way for Ben & Jerry’s to give back to the community that helped it grow from a single Scoop Shop in a renovated gas station in Burlington, Vermont, to one of the most beloved ice cream companies worldwide. It started as a simple “thank you” from co-founders Ben Cohen and Jerry Greenfield to fans for helping them survive their first Vermont winter. Free Cone Day has become a global celebration, with fans lining up for free scoops in over 35 countries.
ALXnow reached out to Ben & Jerry’s Alexandria – Old Town. While we could confirm their participation in Free Cone Day, an employee told us that we’d have to speak to a manager at another time to confirm the nonprofit that they chose to partner with for the day.